Your pitch needs to include the following:
A clear explanation of your idea, possibly referencing other programmes/films
Details from the brief: characters, narrative themes and location Why your idea might appeal to the key 15-35 year old audience demographic
Scheduling details - when it might be broadcast and on which channel
Full narrative-
A 14 year old single child lives with his mother only in a council estate in West London. He is brought up around gangs and has slightly been influenced to steal when in need. From the age of 14 till 15 he was being observed by those in a gang and they came to realise that he is a brave boy who doesn't seem to care about the world and current affairs. He declined an offer to help serve drugs to the community by these gangsters due to the fact he is the only son and doesn't want to let his mother down. A few months before his 16th birthday, his mother had been diagnosed with cancer and the treatment to cure her was quite pricey. The protagonist saw this as an opportunity to step up and be the man of the house and by this he needs some sort of income. So he approaches these gangsters and leaves with a job to sell drugs. The mother is living at home and not the hospital but has carers coming in and out throughout the day however she is unaware that the treatment is expensive and thinks that it is covered by the government. Unfortunately, it isn't and so her son needs to be careful in order not to get caught by her. A few months go by and the protagonist is working extremely hard to make sure he's earning good money. Due to the motivation, the leader of the gang decides to take him for a drive to go pick up the re-load. This is seen as a privilege as not everybody gets to see the leader neither get to pick up a re-load so the protagonist is excited. The destination is quite far and so a discussion is held between the 2. This is how the problem occurs, the leader says he has never had a girl meaning he did not date a girl but he uses them for sexual purposes and then leaves them. The protagonist misunderstands this and thinks he means he isn't interested in females but me. Ironically, the protagonist isn't interested in females and so he didn't see anything about the fact that the leader has never dated a female. During the discussion, they pass by a McDonalds and pick up a little meal. Strangely, as they leave the car park of the restaurant, the protagonist finds it hard to control his desires and so rubs the inner thigh of the driver. This is a shock as the gangster is not use to such events taking place and so thinks the protagonist is messing about and taking him for a joke. This leads to the disequilibrium which is the gangster getting angry as he isn't being taken seriously and so starts threatening the boy and shouting whilst driving back to the estate. Where the whole gang is, he parks the car and gets out and drags the boy out too and tells the whole gang how he wasn't being taken seriously. As the gang don't want to stop earning money, they agree to abuse the protagonist. In order to create suspense, there will be no shot of the protagonist getting abused, the couple of last shots will consist of him getting threatened by a group of boys, a black out and then a shot of flashing lights of an ambulance to end it.
Broadcast-
On channel 4 at around 8:00pm/8:30pm. this is because school children will be home by then in order to view the the programme, furthermore the audiences will have finished work or school homework etc by 8pm. Also younger audiences will be asleep or not watching Tv at that time.
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